Simone Biles leaves Nike for Athleta



by   |  VIEW 141

Simone Biles leaves Nike for Athleta

Simone Biles leaves Nike. The Olympic champion at the Rio 2016 Games, has signed a contract with the Athleta brand of the GAP group. The American gymnast, five times world champion all-around, leaves Nike to join a brand that focuses on women.

Biles will work with the Athleta design team to develop exclusive products, including plans for multiple capsule collaborations for Athleta Girl. The agreement will have a multi-years duration. Simone Biles will collaborate with Athleta to encourage millions of girls to fulfill their unlimited potential.

Jana Henning, Athleta's Chief Product Officer, said: "We launched our Athleta Girl line for girls 8-12 in 2016 when Simone broke records in Rio,” recalls Jana Henning, Athleta's Chief Product Officer. An official statement confirmed that the gymnastics star has entered into a long-term partnership with Athleta.

Simone Biles is the first gymnast in history to have won five world titles in individual competition, and the first to win three consecutively. In 2019, the American Allyson Felix joined the brand owned by Gap at a time when Nike was under accusation for not financially supporting pregnant athletes.

Simone Biles ready to amaze also in Tokyo 2021

Due to a body worn out from years of hard training, Simone Biles said she would retire after the Tokyo Olympics. Biles, winner of four gold medals in Rio 2016, will be one of the protagonists in Tokyo 2021.

She does not compete from the 2019 World Cup, where she won five gold medals and became the most successful athlete of all time in the world championship of artistic gymnastics. The US champion, in a last interview, said: "My coaches Cecile and Laurent come from Paris and they told me to rethink or become a specialist.

Let's see, for now the main goal is 2021, then we'll see. Yurchenko double pike in the vault? I will make it debut in the competition before the Olympics, because I need to run it and control my adrenaline, then perfect it for the Games.

Social protests? On social media I fight for the weakest." About the well-known events of other athletes harassed by doctor Larry Nassar, she said: "My daughter? Never in the US gymnastics team. I would not feel safe, they did not take their responsibility for their actions and for what happened and above all not they were able to ensure that this never happens again.

Who knew? When did they know? Too many athletes have been victims and most of them minors. We do our part, we bring medals. They should do theirs and protect us."